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“The Panama Papers and You”

Client: LB Asset Strategies, Inc., Torrance, Calif.

“There’s a battle going on over whether you should have to link your name to the things you own.”

Our clients need to write about topics important to their audiences. It’s our job to tell these stories in a compelling way and establish thought leadership for our clients. We work hard and for many people as ghost writers.

Here’s a sample newsletter that we ghost wrote and designed for a financial advisor.

The Panama Papers and You

It was the topic this spring that everyone talked about — except for some lawyers and bankers who generated the talk.

The Panama Papers, an April 2016 leak of 11.5 million documents from a Panama-based law firm, revealed the murky world of tax havens and offshore companies and identified by name some very wealthy people connected with these companies. A second release of information from the Panama Papers hit the web in May, naming more people connected with offshore accounts.

But who cares? Isn’t what people own their personal business? It’s not so simple.

“There’s a battle going on,” said Quartz, “over whether you should have to link your name to the things you own, unravelling the lucrative industry that has sprung up around creating ‘shell companies’ to hide the true owners of assets.”

Our difference is great storytelling.

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We develop compelling communications for financial services, construction and other industries. Our difference is great storytelling.

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